Bill van Melle, Thea Turner, and Eleanor Rieffel contributed to this post
FXPAL’s work on the MyUnity Awareness Platform has received considerable attention from the popular press and the Internet blogosphere in recent weeks, following a nice write-up in MIT’s Technology Review. That article, despite its misleading headline, correctly relays the core motivation for the work: to improve communication among workers in an increasingly fragmented workplace. However, some writers who picked up on that article focused instead on the sensational aspects of having technology monitor people’s behaviors and activities while they are working. They incorrectly described some of the platform’s technical details, overstated what the platform does and what it is able to do with the data it collects, and failed to mention the numerous options we offer users to control their privacy. We thought we should clear up some of these misconceptions and clarify the technical details.